2025
ICML
ICML 2025
From Feature Interaction to Feature Generation: A Generative Paradigm of CTR Prediction Models
Authors
Mingjia Yin
,
Junwei Pan
,
Hao Wang
,
Ximei Wang
,
Shangyu Zhang
,
Jie Jiang
,
Defu Lian
,
Enhong Chen