2023 AAAI AAAI 2023

Opinion Optimization in Directed Social Networks

Abstract

Abstract Shifting social opinions has far-reaching implications in various aspects, such as public health campaigns, product marketing, and political candidates. In this paper, we study a problem of opinion optimization based on the popular Friedkin-Johnsen (FJ) model for opinion dynamics in an unweighted directed social network with n nodes and m edges. In the FJ model, the internal opinion of every node lies in the closed interval [0, 1], with 0 and 1 being polar opposites of opinions about a certain issue. Concretely, we focus on the problem of selecting a small number of k<

🌉 Interdisciplinary Bridge — Artificial Intelligence and Data Science & Analytics and Mathematics & Optimization
🧭 Keyword Pioneer — friedkin-johnsen model
🐝 Cross-Pollinator — Artificial Intelligence, Computer Science, Computer Vision, Data Science & Analytics, Deep Learning, Healthcare & Medicine, Interdisciplinary, Knowledge & Reasoning, Machine Learning, Mathematics & Optimization, Natural Language Processing, Reinforcement Learning, Robotics, Security & Privacy, Speech & Audio