Crowdsourcing a Large Corpus of Clickbait on Twitter

AbstractClickbait has become a nuisance on social media. To address the urging task of clickbait detection, we constructed a new corpus of 38,517 annotated Twitter tweets, the Webis Clickbait Corpus 2017. To avoid biases in terms of publisher and topic, tweets were sampled from the top 27 most retweeted news publishers, covering a period of 150 days. Each tweet has been annotated on 4-point scale by five annotators recruited at Amazon’s Mechanical Turk. The corpus has been employed to evaluate 12 clickbait detectors submitted to the Clickbait Challenge 2017. Download: https://webis.de/data/webis-clickbait-17.html Challenge: https://clickbait-challenge.org